Build Authority. Nurture Relationships.
Convert With Email.
Social media grabs attention, but email closes the deal. For service-based businesses, email marketing is one of the most powerful tools to nurture leads, build authority, and convert prospects into paying clients. At HL Studio, we design email strategies and campaigns that keep you top of mind and drive measurable business growth.
Why Email Matters
Unlike social media, your email list is an owned asset you control it.
– It allows for direct communication with your audience without battling algorithms.
– It’s one of the most effective channels for building trust and driving conversions.
For service providers, email marketing is where prospects move from “interested” to “ready to work with you.”
How We Work
Strategy & List Building
We start by designing a plan that fits your business goals.
1. Setting up or optimising your email platform
2. Creating lead magnets to grow your list.
3. Segmenting your audience so the right people get the right message.
Content Creation &Design
We craft emails that are story-driven, educational, and designed to convert.
Professional newsletters to automated nurture sequences, every piece of content is written to build trust and guide clients toward booking with you.
Automation & Funnels
We set up automated workflows that save you time and keep leads warm:
– Welcome sequences for new subscribers
– Nurture funnels that build authority
– Sales campaigns that promote your services at the right moment
Reporting & Optimisation
We don’t just send emails, we measure performance. Our reports show open rates, click-throughs, and most importantly, how many leads were generated.
Our Clients
What Our Customers Have To Say
All i can say is WOW…I am just soooo impressed with the work and logo creation Happi has done for me. She sent me a few different options to choose, and she just knew what I needed and wanted…she was just spot on and very professional. I will definitely make use of her work again and refer her to anyone anytime…THANK YOU AGAIN SO SO SO MUCH…
Frans Du Toit
Entrepreneur, Johannesburg, South Africa
The team is phenomenal, from our first meeting to receiving the brand deck. I was nervous because I had a specific vision for my social media marketing and Happi exceeded my expectations. I have received such great feedback, my brand is more cohesive and elevated and I have gained more followers and recognition across my social media platforms.
Kenesha Lewis
Realtor, Florida, USA
We just wanted to say thank you. Thank you
for being diligent in your work. I’ve given you little to work with, but you show up and apply yourself when generating content.
You are good at what you do and I appreciate that!
Thank you
Munya Marongwe
Media North
